Investing in Your Child's College Town: A Wise Move for Parents and Students
Unlock Financial Gains & Create Stability for Your College-Bound Child

Unlock financial gains and create stability for your college-bound child.
As your child prepares for the college journey, you may be exploring ways to support them beyond tuition and textbooks. One strategy growing in popularity with savvy parents: purchasing a home in the college town itself. At Cindy Coggins Realty Group, we believe this approach offers both investment benefits and lifestyle advantages. Below, we explore why buying in a college town can make sense—and how it might apply to the North Texas and Collin County market.

Financial Benefits
Steady Rental Income. Buying a property in the college town can provide your child with housing and generate rental income—whether your child lives there or rents to roommates. This stream helps cover mortgage and expenses.
According to a study, college towns present consistent housing demand due to academic cycles and stable enrollment. (BiggerPockets, 2024)
Appreciation Potential. College-town real estate often benefits from demand tied to enrollment, faculty, and institutional growth. A report found these markets saw price growth of ~4% in the past year compared with ~1.6% nationwide. (Hire A Helper, 2023)
Tax Advantages. Owning a rental property offers tax perks: mortgage interest, property taxes, maintenance and depreciation may all be deductible. This can improve your cash-flow and overall return.

Convenience & Stability for Your Child
Housing Security. Owning the home where your child attends school means stable, reliable housing—not the annual scramble of leases and roommate hunts.
Familiar Environment. A home-base in the college town can help your child feel grounded and supported. It becomes more than just a rental; it becomes their safe space.

Opportunities for Your Child
Life Skills & Responsibility. Managing a property—paying utilities, budgeting for maintenance, coordinating tenants—creates real-life experience and growth opportunities.
Investment Partnership. As your child matures, they may engage in property management, lease-tracking and decision-making—prepping them for future investing.

Future Flexibility
Post-Graduation Use. After college, you have options: keep the home as a rental, move your child in if they stay locally, or use it yourself later.
Retirement or Long-Term Hold. Some parents anticipate using the property for retirement living. College towns often feature amenities and a stable local economy—making them viable long-term retreats.

Why Collin County Makes Sense
While much is said about “college towns,” Collin County holds its own with growing educational hubs, business development and lifestyle appeal. The region’s strong economy, workforce growth and quality of life create a foundation for stable real estate—whether you’re buying for a college-bound child or as an investment.
Final Thought
Purchasing a home in your child’s college town is more than a housing decision—it’s a strategic investment in their future and your family’s wealth. At Cindy Coggins Realty Group, we combine local market expertise with investment insights so you can move smartly and confidently. Whether you’re finding the right property in Collin County, evaluating rental potential or planning for decades ahead—we’re here to guide you.
📞 Call or Text: (469) 499-7452
📧 Email: cindycoggins@kw.com
Sources:
- BiggerPockets. 10 College Markets That Are Great for Cash Flow. (March 27 2024). https://www.biggerpockets.com/blog/best-college-housing-markets-for-cash-flow
- Hire A Helper. 2023 Study: Which College Towns Have the Best Real Estate Investment Potential. (Sept 21 2023). https://blog.hireahelper.com/top-college-towns-for-real-estate-investment-potential-a-2023-data-study/










